Backlinks are the most important thing in SEO. It plays great role in the search engine ranking of your websites. The more quality links your website have, the more chance of better ranking on Google for different keywords. So, most of the people also focus on creating backlinks along with the focus on quality content. Some people start with guest posts, blog commenting and other genuine ways but few start with buying backlinks. Search for ‘Buy backlink’ will give you thousands of results from where you can buy high PR backlinks. You can hire people for backlinks from Freelancer and Fiverr like websites. But there is one question. Should you buy backlinks to boost organic traffic?
Answer is simple. ‘No’.
In this post, I will explain why should you not buy backlinks.
Why You Should Never Buy BackLinks
Primary reason is that the backlinks provided by those service providers are of very low quality. Most of those backlinks are from various forum profiles. Most of those forums will be deleted after few weeks or months of inactivity. They also provide backlinks from very low quality websites developed just for offering backlinks.
Google can instantly identify the wrong thing by seeing sudden increase of low quality backlinks pointing to your website. I am sure you already know that low quality backlinks means you are going to get a slap of Google’s Penguin algorithm. Quality of backlink matters and you should never compromise in this area.
Most of the people who bought this kind of service found increasing number of backlinks but it created trouble later. Yes, exceptions are always there, but buying backlink brings Google’s penalty for sure.
Buying backlinks come under ‘Black Hat SEO’ and it can harm a lot. You will end up losing your existing rankings and traffic. So, spending money on buying backlinks can steal your happiness and hard earned traffic. So, never ever think about buying backlinks and start thinking about genuine ways of backlinks building.
How to recover from slap paid Backlink brought?
If you bought backlinks and saw sudden traffic drop, you must try to ask Google to stop counting those backlinks. You can do that by using disavow link tool. It can be used to discredit low quality backlinks to your site. Identify all the newly created or older low quality backlinks and upload the file to Google’s disavow link tool. You will start seeing improvements within a week. If traffic drop was caused by the low quality backlinks, you will surely see improvements.
Did you ever buy backlinks in bulk? If yes, share your view with us via comments.